Hi! I'm Sara.
I’m an award-winning design and product executive focused on bringing trust, clarity, and humanity to complex systems. I build high-performing design organizations, shape platform and experience strategy, and guide teams through meaningful transformation. I currently lead Experience Design for the Americas at Publicis Sapient and previously served as Product Design Lead for CoreAI, Publicis Groupe’s agentic marketing intelligence platform.
My work is grounded in strengthening human connection, supporting people through complex moments, and helping them make confident decisions. Industry experience includes luxury/retail and consumer products, financial services, telecommunications, travel and hospitality, health and beauty, agriculture, and nonprofits.
In my spare time, I love to travel (especially for food), try my hand at new art forms, and write. I’ve lived in 7 states, and I tend to bring a bit of each place with me to the next.
Select Publications
• Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs; by Sara Alloy in Retail TouchPoints
• Freakonomics Radio’s podcast “The Economics of Everyday Things”: Self Checkout
• Poor UX is the leading cause for unsatisfactory digital experiences; Customer Experience Dive
• Self-checkout promises ultimate convenience. Is it doing its job?; Retail Dive
Select Clients
CoreAI (for Publicis Groupe) • Tapestry • lululemon • Unilever • Avon • Wells Fargo • Vanguard • Bank of America • HomeGoods • Armani Jeans • GoldmanSachs • Dollar Tree • BarnesandNoble.com • Justin Bieber Fragrances • Barclays • Victoria’s Secret
Get in Touch
I’m based in Charlotte, NC. If you think we should have a chat, please get in touch!